Hello Kitty stages nail design workshop

October 23, 2013

Japan’s Sanrio and its signature ‘Hello Kitty’ character – a female white Japanese bobtail cat with a red bow – shared its ‘Small Gift, Big Smile’ philosophy at a workshop that the company representatives staged at the Youth Art Palace.
The attendees of the workshop saw Japanese nail design artist Masako Kojima create three types of Hello Kitty manicure that looked glamorous and drew “wows” from onlookers. She also shared nail design tips with those gathered.

Following the workshop, the representatives of Hello Kitty held a quiz among the audience on their knowledge about the brand, with the most knowledgeable participants receiving presents from the Japanese professionals.
Gulnara Karimova, the initiator of Style.Uz Art Week project, who was among those attending the workshop, spoke with the representatives of Sanrio and thanked them for participating in Style.Uz Art Week and contributing to the project.

Hello Kitty is one of the most colorful and trendy characters in Japan and probably in the entire world. The fictional character was first designed in 1974 by Yuko Shimizu when the founder of Sanrio Shintaro Tsuji decided to give people a little bit of joy after the hard years of war. Today Hello Kitty delights its clients with its smile and charm around the world.
Originally aimed at the pre-adolescent female market, the Hello Kitty product range includes clothes, accessories, purse and home appliances. The brand rose to greater prominence during the late ‘90s, when celebrities such as Mariah Carey adopted Hello Kitty as a fashion statement.
Sanrio representatives participated in the International Hairstyling Competition held as part of last year’s Tashkent Art Week.